Neila Sawhniey on Heritage to Modern Luxury: Inside the World of Tattva Perfumes
At the core of Neila Sawhney’s journey with Tattva is a belief in authenticity, grounded in India’s fragrance heritage and emotional storytelling. Balancing creativity with business pragmatism, she reimagines Indian ingredients in modern, accessible forms while staying deeply connected to culture. Her approach embraces technology without losing soul, celebrates Indian identity without imitation, and views growth as a deliberate, patient process. Through direct engagement and thoughtful creation, Neila positions perfume as self-expression and entrepreneurship as an act of courage.